Feature: follow-ups and marketing
Follow-ups and re-marketing that run from your workshop history
BayAutomate uses the job history you already have to bring customers back. It handles service reminders, unanswered-quote chasers, declined-work follow-ups, win-back journeys for lapsed customers, and targeted campaigns. Consent, opt-outs and replies are respected automatically, and bookings are attributed back to the message that earned them. In the current preview, messages are recorded and simulated. Real SMS and email sending switches on at launch.
Early access: BayAutomate is onboarding Australian workshops now. Anything marked Coming soon or Planned isn't available yet. Everything else is included on every plan.
What runs automatically
- Service due: reminders from service intervals and last visit.
- Quote follow-up: chasers for unanswered quotes, stopped when the customer replies.
- Declined work: a follow-up on the date you chose when it was declined.
- Win-back: an email, then an SMS about 10 days later, for lapsed customers.
- Campaigns: audiences by vehicle, service or spend, with suppression rules.
Status of what's on this page
| Capability | Status |
|---|---|
| Follow-ups, reminders and re-marketing Service reminders, quote chasing, declined-work follow-ups, win-back journeys, campaigns and attribution. Real SMS/email delivery is coming soon (see Email and SMS). | Included |
| Customer timeline (mini CRM) Every booking, quote, approval, job, invoice, payment, message and note on one customer and vehicle history. | Included |
| Real SMS and email sending Built with consent and opt-out handling; real delivery is switched on at launch. | Coming soon |
Checked 8 November 2026.
Questions
Can it replace Mailchimp?
For workshop reminders, follow-ups and simple campaigns, yes. That is what it is built for. You still pay your SMS provider for messages sent.
Are messages sent today?
Not yet. During early access, messages are recorded but not delivered. Real sending is switched on at launch.
Does it handle consent?
Yes. Marketing goes only to customers with consent, opt-outs are honoured everywhere, and transactional messages are kept separate.